by Maddie Langston | Jul 22, 2024 | SEO
As an optometrist, you understand the importance of clear vision for your patients. But how clear is the vision of your practice’s online presence? It’s crucial to effectively use the internet to reach people within driving distance of your office who need your...
by Maddie Langston | Jul 19, 2024 | Content marketing, Optometry marketing, SEO
Recently I met with an optometrist to talk about the state of their current website and online marketing. Now she isn’t interested in increasing patient flow at this point; instead, she’s thinking about selling her practice in a few years and retiring but wants to...
by Maddie Langston | May 31, 2024 | Google ads, SEO
As an optometrist in private practice, you might have heard about Google Ads and SEO as ways to attract more patients online. However, understanding how they work together can be confusing! Let’s break it down and see how using Google Ads can indirectly benefit...
by Maddie Langston | Mar 22, 2024 | SEO
We all know referrals from local friends and family are a top source of new patients. What if there was a way to use your practice website to generate more inbound traffic through referrals from other websites people in your community visit? Well, there is! If...
