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Optometry Marketing Services

Dominating Digital Marketing

Explore the digital transformation of Vision Salon Eye Care Associates, a well-established optometry practice since the 90’s. Partnering with his Marketing Strategist, the practice was able to leverage the “Dominate” package features on OMS to enhance its online presence, resulting in significant increases in new patients.

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Case Study Overview

Vision Salon Eye Care Associates, led by Dr. Ansel Johnson, has been a trusted name in Illinois since the early 90’s. The challenge of staying relevant in this digitally driven age is something our clients face every day. Dr. Johnson partnered with us to transform his practice into a digital powerhouse. This case study details the journey and strategies that led to a 102% increase in organic traffic and a 51% boost in paid search traffic that the paved the path to extreme patient growth.

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INCREASED ORGANIC TRAFFIC

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INCREASE IN PAID USERS

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INCREASE IN KEYWORD RANKING

Highlights of the Case

Customized Campaign Strategy

Learn how our strategist developed targeted digital marketing campaigns focusing on relevant keywords and geographic locations to attract new patients.

Tailored Content

Get a better grasp on the importance of a customized website with improved functionality and user experience, driven by focused SEO and new web content.

Measurable Results

See the impressive outcomes, including a significant increase new patients for Vision Salon Eye Care Associates.

“They google us, and they find us right away. That has helped us really dominate the independent eye care in my demographic area. Our website stands out compared to competitors in my area.”
DR. ANSEL JOHNSON