Our Blog
The Optometry Marketing Services team shares valuable tips on digital marketing for optometrists.
Learn about digital marketing from our expert team.
Google Business Profile Optimization for Optometrists
Establishing a strong online presence is crucial for attracting new patients to your optometry practice. One of the most effective tools for achieving this is a Google Business Profile (GBP). This...
Local SEO: A Guide for Optometrists
As an optometrist, you understand the importance of clear vision for your patients. But how clear is the vision of your practice's online presence? It’s crucial to effectively use the internet to...
Why Your Optometry Practice Needs a Mobile-First Website
As an optometrist and practice owner, you might not spend much time thinking about the technical details of your website. However, in today's digital age, ensuring your website is "mobile-first" is...
The Value of Blogging for Your Optometry Practice Website
Recently I met with an optometrist to talk about the state of their current website and online marketing. Now she isn’t interested in increasing patient flow at this point; instead, she’s thinking...
Introductory Marketing Strategies for Eye Clinics
Starting an optometry practice is exciting, but it does require you to do some strategic marketing to create local awareness, attract patients, and establish your presence in your community. Here...
How Google Ads Can Affect Your Website’s SEO
As an optometrist in private practice, you might have heard about Google Ads and SEO as ways to attract more patients online. However, understanding how they work together can be confusing!...
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