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The Optometry Marketing Services team shares valuable tips on digital marketing for optometrists.
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5 Effective Ways for Optometrists to Get New Patients
When you own an optometry practice, you wear many different hats. In addition to providing patient care, hiring and managing staff, and staying on top of your finances, you need to think about your...
Top 5 Reasons Optometry Practices Should Invest in Facebook Paid Ads
In today's fast-paced digital landscape, leveraging social media platforms like Facebook has become essential for optometry practices to connect with their target audience. As organic reach...
How to Create a Marketing Content Calendar
Running an optometry practice comes with a unique set of challenges, especially when it comes to marketing. Most owners and managers I’ve met with say it’s important, but it often takes a back seat...
Google Business Profile Optimization for Optometrists
Establishing a strong online presence is crucial for attracting new patients to your optometry practice. One of the most effective tools for achieving this is a Google Business Profile (GBP). This...
Local SEO: A Guide for Optometrists
As an optometrist, you understand the importance of clear vision for your patients. But how clear is the vision of your practice's online presence? It’s crucial to effectively use the internet to...
Why Your Optometry Practice Needs a Mobile-First Website
As an optometrist and practice owner, you might not spend much time thinking about the technical details of your website. However, in today's digital age, ensuring your website is "mobile-first" is...
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