by Maddie Langston | Apr 12, 2024 | Optometry Marketing
If your optometry practice is in an area with lots of competition, effectively marketing your practice is essential for attracting new patients and retaining current ones. Whether you’re looking to expand your patient base or strengthen your brand presence in...
by Maddie Langston | Apr 5, 2024 | Dry Eye Marketing
Optometrists who talk to me or work with the team at Optometry Marketing Services often share that they have a goal to create awareness, interest, and ultimately scheduled appointments for their dry eye evaluation and treatments in their offices. Have you recently...
by Maddie Langston | Mar 29, 2024 | Patient Experience
Modern marketing plans for optometrists in private practice can include an optimized, user-friendly website, a workable process to acquire online reviews, and advertising on search engines and social media, but the cornerstone of optometry practice marketing is...
by Maddie Langston | Mar 22, 2024 | SEO
We all know referrals from local friends and family are a top source of new patients. What if there was a way to use your practice website to generate more inbound traffic through referrals from other websites people in your community visit? Well, there is! If...
by Maddie Langston | Mar 19, 2024 | Google Reviews
Online reviews are a cornerstone of your optometry practice’s reputation on the internet. People can and do read and write online reviews, and as of March 2024, the most visible reviews platform is on Google. If you own or manage an optometry practice, here are five...