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The Optometry Marketing Services team shares valuable tips on digital marketing for optometrists.
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PPC Management for Optometrists
If you are an optometrist running your own practice, you likely spend most of your time on patient care and not on your practice marketing. If your practice is in an area with lots of competition,...
Phishing Scams Targeting Optometrists with Facebook and Instagram Accounts
Some optometrists in private practice have worked for years to build a great presence on Facebook business, Instagram, and other social media platforms. They build an audience of followers on these...
Marketing New Eye Care Services to Your Patient Base
Does this sound familiar? You have an established patient base. You have invested in technology and built capabilities in your optometry practice to provide dry eye treatments, myopia management, or...
5 Reasons to Update Your Website – Even if Your Schedule is Full
“I know our website is outdated, but we are booked out for several weeks! How would an updated, better website benefit us?” I get this question from time to time from optometry practice owners and...
10 Optometry Marketing Tips to Grow Your Practice
If your optometry practice is in an area with lots of competition, effectively marketing your practice is essential for attracting new patients and retaining current ones. Whether you're looking to...
Marketing Tips for your Dry Eye Specialty
Optometrists who talk to me or work with the team at Optometry Marketing Services often share that they have a goal to create awareness, interest, and ultimately scheduled appointments for their dry...
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