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The Optometry Marketing Services team shares valuable tips on digital marketing for optometrists.
Learn about digital marketing from our expert team.
Elements of Remarkable Service in Optometry Practices
Modern marketing plans for optometrists in private practice can include an optimized, user-friendly website, a workable process to acquire online reviews, and advertising on search engines and...
SEO for Optometrists – The Benefits of Backlinks
We all know referrals from local friends and family are a top source of new patients. What if there was a way to use your practice website to generate more inbound traffic through referrals from...
5 Things Optometrists Should Know about Google Reviews
Online reviews are a cornerstone of your optometry practice’s reputation on the internet. People can and do read and write online reviews, and as of March 2024, the most visible reviews platform is...
Elements of an Effective Website for Optometry Practice Marketing
If you own or manage an optometry practice, your website is a foundational part of your marketing. People in the areas you serve should discover your website when they search for services you...
6 Simple SEO Tips for Your Dry Eye Specialty
If you're an optometrist specializing in the evaluation and treatment of dry eye, your website is a powerful tool to reach patients. Let's make it easy for them to find you! Here's how to use SEO...
Leverage Facebook and Instagram for Optometry Practice Marketing
Optometry practices benefit from a focused approach to social media, particularly through Facebook and Instagram. These platforms are powerful channels for patient engagement, education, and the...
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