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The Optometry Marketing Services team shares valuable tips on digital marketing for optometrists.
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5 Reasons to Update Your Website – Even if Your Schedule is Full
“I know our website is outdated, but we are booked out for several weeks! How would an updated, better website benefit us?” I get this question from time to time from optometry practice owners and...
10 Optometry Marketing Tips to Grow Your Practice
If your optometry practice is in an area with lots of competition, effectively marketing your practice is essential for attracting new patients and retaining current ones. Whether you're looking to...
Marketing Tips for your Dry Eye Specialty
Optometrists who talk to me or work with the team at Optometry Marketing Services often share that they have a goal to create awareness, interest, and ultimately scheduled appointments for their dry...
Elements of Remarkable Service in Optometry Practices
Modern marketing plans for optometrists in private practice can include an optimized, user-friendly website, a workable process to acquire online reviews, and advertising on search engines and...
SEO for Optometrists – The Benefits of Backlinks
We all know referrals from local friends and family are a top source of new patients. What if there was a way to use your practice website to generate more inbound traffic through referrals from...
5 Things Optometrists Should Know about Google Reviews
Online reviews are a cornerstone of your optometry practice’s reputation on the internet. People can and do read and write online reviews, and as of March 2024, the most visible reviews platform is...
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